Conjoint Analysis: Providing a Basis for Damages in Class Action Litigation

Over the last few years, Conjoint Analysis has been utilized as a basis for damages calculations in Class Action matters. We will describe the conjoint analysis methodology and give several examples of how it has been successfully used.

Webinar topics will include:

  • Advantages of conducting conjoint analysis for class action matters
  • Steps in designing and executing a conjoint analysis survey
  • Case examples of successful conjoint surveys for class action matters
  • Important issues to factor when designing a conjoint analysis survey
  • Timing and other considerations

Have questions about conjoint analysis? Contact AMS Survey Expert Patty Yanes to learn more.

 



AMS Presenters: Steve Gaskin and Amanda Ford
Time: 25:18
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